Benefits of live chat outsourcing services

Online shopping is something that offers great scope for businesses worldwide to tap limitless sales opportunities via web. Though the upsides are huge, certain pitfalls are there and addressing them is unavoidable. One among the trouble is that visitor to an eCommerce site usually fails to find an adequate assistance. He may need to know more about a product, payment methods, discounts or offers etc. Failing to get information in real time will definitely make him to click away to another site.  Businesses that know the benefits of live chat customer service never let that happen.

Before you hire some service provider for the same, you should know whether the investment is worth it. Let us see advantages online support facility in a website offers.


Live chat support for website is convenient
As far as the perspective of a visitor is concerned, real time support is really convenient for him. With an online chat facility, he gets an immediate access for assistance. There is no need to wait as in case of phone calls. Even if they may have to wait a bit, multitasking can be done. In fact there is no effort involved and hence customers are more likely to initiate a conversation.

Expenses are significantly reduced
With proper real time support software in place, phone expenses as well as employee’s time are saved. Average costs for interaction is lesser; live chat statistics and studies conducted testify the same.  A single representative can simultaneously hand multiple chats and hence there is no need to hire more and more representatives. Contrary to this, a representative can handle only one call at a time.

Sales can be increased
As soon as a customer encounters some doubt or any hassle, he may look for chat option. If he fails to find, chances of the mouse pointer to move to the close button on top right are high. Else, assistance in form of live chat will clear all hindrances towards purchasing process. This will definitely increase the sales.

You get a competitive edge
It is obvious that you will get more sales than those competitors of yours who don’t have a live support facility.  Those customers who get great chat support are more likely to return back to you and this fact is proven by various studies conducted worldwide.

You become more trusted
If a visitor on your website leaves frustrated without finding proper information, you are not losing just a single customer but many. How? He may definitely refer negatively about your website to his friends, family, colleagues or acquaintances. On the other hand, when you provide immense support via chat, a customer feel more confident to buy from you. Trust is imperative for any online business to grow.

Making the process effective is pivotal to exploit the scope availed by live chat facility to its maximum. Have a clear idea about your target customers and make use of analytics to understand their behaviour on your website. Alleviate their pain points and assure that you assign enough representatives in advance for the rush hours. You should never sound like a corporate drone. Though formal tone is helpful, being too robotic is surely harmful. Last but not the least, people you hire for the task must be well acquainted with your business, product, services and USPs. 


PGBS offers unmatched class of live chat outsourcing services and the company has supported many global businesses to conquer more market space through professional, tactical and crystal clear communication with the prospective customers on websites. Want to see your business grow boundlessly? Contact PGBS any time, as you prefer. 

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